Would you say that lingerie and women make a great pair throughout the years. Still it would be more by the year 1922, right after the World War one that it came more public. Women's revolutionized through those years, they passed from being a "stay at home moms" to the "career woman". The dressing fashion also change, women were showing more skin with less clothes.
Today in the 20th century, people have a lot of choices for lingerie. You can have lingerie for petite women, lingerie for plus size women and even lingerie for large busted women. In our days lingerie appears in many forms, design, colors, fabrics and laces, it's very different from the old days. In the years 2000 came the famous underwear called "thong". The thong is the most popular item for the teenage girls, most of them only have thongs underwear. If you take the company Victoria's secret, they sold about 20 million pairs of those underwear, and the profits keep adding up. Most women wearing lingerie feels more attractive and have more self-confidence. But that's not just it.
There is marketing research that proved the sensuality given off by women wearing lingerie and also gives a satisfying appeal that men enjoy in the bedroom.